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š§ 2024 in Review
INSIDE: Highlights, Lowlights, Learnings
Weāre nearing the end of 2024, so Iāve been writing reflections using my annual review exercise.
How was your 2024? Email me back with what youāve learned.
Today, in 5 minutes or less, youāll learn:
š« Highlights and lowlights from my portfolio career in 2024
š§ Learnings from building my online education and consulting businesses
FROM OUR LABS
š£ļø Want to leave your tech 9-to-5ā¦ but donāt know whatās next?
In early 2025, Iām launching an exclusive Beta Program for our 4-week group coaching program, Next Season Catalyst.
After leaving my tech 9-to-5, I have received an overwhelming number of questions from readers about how to decide on their next career "season"āwhether it's switching jobs, becoming a portfolio careerist, founding a startup, etc.
This program helps mid-level tech professionals (7+ years of experience) build their "next season plan" and take action with clarity.
I share the tools I've used in my own career transitions and 4 years of coaching career pivoters and portfolio careerists to build a life they don't need to retire from.
Why join the Beta Program?
āļø Early Access: Be the first to experience the group coaching program, get personalized help from me, and co-design the program.
š§ Shape the Program: I will be starting from scratch and testing new exercises and tools with you over the 4 weeks.
šļø Intimate Community: Connect with like-minded professionals at a similar stage of their career journeys.
š„ Exclusive Price: For beta clients, Iāll be offering the program at a 75% discount.
š Limited Spots Available: Iām accepting a small group (4-6 people).
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šļø 2024 In Review
Every year, I write a personal Annual Review that I share with my inner circle.
For 2024, Iām also publishing a portfolio career review to share my journey with you.
ā
If youāre a new reader, Iāve written in previous editions about why I started a portfolio career.
Leaving my 6-figure tech job to pursue an alternative, self-employed path was hard.
1.5 years later, itās still hard.
However, I wouldnāt have it any other way.
I feel energized and fulfilled with my work everyday.
The nagging sense of existential dread I used to have has entirely faded.
Iām grateful for coast FIRE, which freed me up to explore this alternative path.
Thank you for reading Money Abroad and being on this journey with me in 2024. I hope the actionable deep dives and case studies Iāve shared will serve you well.
Hereās to kicking off 2025 with clarity and momentum.
Highlights
Launched three cohorts (and beta program) of Part-Time Consulting Launchpad, leading to 90 paid students.*
While this might not seem like much, Iām proud of how we went from 0-to-1, building a solid foundation in just one year.
Through several iterations, weāve built a world-class student experience. In January, we launched an async beta program to 39 students. In May, we revamped the videos and workbook, plus introduced Live Q&A. In October, we released live fireside chats, workbook feedback, 1:1 accountability buddies, and a co-facilitator. Student feedback has guided us well every step of the way.
With each successive cohort, weāve also boosted student outcomes. While an MIT study showed ~3% of online learners completed their course, 70% of students completed our last cohortāwith over 60% of course finishers closing their first client within 6 weeks.
As a result, weāve garnered strong reviews and heard from new students citing these reviews as the reason they decided to enroll in the last month. Heading into 2025, Iām confident that weāll continue to build on a stellar student experience while growing our cohort size.
*includes beta, May, October, Jan 2025 cohorts
Incredibly proud of our students
Consulting continued to be the breadwinner within my portfolio.
The reality is consulting still drove ~77% of my top-line revenue this year. Courses were a much smaller income stream.
Over the past year, Iāve gotten the chance to work as a fractional and advisor for clients in Asia and Latin America. My clients included the CEO and Co-founder of a bootstrapped 8-figure fintech, CPO and Co-founder of a Series B fintech, and Head of Innovation for a national bank in LATAM.
Similar to the Launchpad, itās all about getting client resultsāand fortunately, this year Iāve received positive feedback from helping leaders achieve varied goals like faster onboarding speed, clear product development process, and improved performance of product managers.
I get asked if I will continue consulting, and my answer is yes. I enjoy exercising my product muscles, helping founders and leaders, and staying involved in global startup ecosystems. Itās fun.
Strengthened the brand, positioning, community, content, and resources.
Brand: Top brands like Miro reached out to me for sponsorships for the first time (instead of me going outbound last year). It feels like the Money Abroad brand is starting to get recognized, which is incredibly exciting.
Positioning: Repositioned the content from āmoney for expatsā to ālive on your own termsā through managing finances & building a portfolio career.
Community/Events: Hosted popular reader meetups in Singapore and Mexico City; spoke to a full house at Fincon and UC Berkeley Club of Singapore.
Content: Maintained industry-leading newsletter stats (57% open rate and 4% click rate), received rave feedback from readers like āEasily the best newsletter Iāve received in a long time. At the level of Justin Welsh and Codie Sanchez.ā
Resources: Relaunched my free Monetize Your Expertise email series as a video mini-courseāafter procrastinating for 6 months.
Singapore Reader Meetup, November 14, 2024